Caraway Home
Promotional,
Email Design
2022—Present
A revamp of Caraway's email designs to reflect the brand's elevated yet approachable style, overseeing all emails, including evergreen campaigns, major sales, and product launches, while incorporating growth-focused needs and evolving visuals.
HelloFresh
Promotional,
Email, Paid & Organic Ads
2022 – 2024
Emails and paid social ads for Hellofresh and Hellofresh’s family of brands including Factor75, EveryPlate, and Green Chef.
Chipotle
Lettering
2021, JD&Co
Refined and expanded two existing Chipotle hand-lettering styles while at JD&Co Design Studio. The expansion included adding punctuation, special characters, and numbers for both alphabet sets. These two distinct styles complement each other as extensions of Chipotle's signature fun and casual branding.
Intra-Disciplinary Seminar
Identity Design
2019 – 2020
Identity design for Cooper
Union's Intra-Disciplinary Seminar (IDS). IDS is a year-long lecture series open to the public that consists of seminars by artists, theorists, activists, designers, writers, and curators.
Website
Union's Intra-Disciplinary Seminar (IDS). IDS is a year-long lecture series open to the public that consists of seminars by artists, theorists, activists, designers, writers, and curators.
Website
Pocket U.S. Constitution
Book Design
Student Work, 2020
A conceptual re-design of ACLU's
pocket U.S. Constitution. The re-design includes a breakdown of the
branches of government that each
article in the Constitution pertains
to, divider pages that make it easier
to differentiate between the articles,
and running titles on the side margins
of each page to help direct a reader to
a specific section of the booklet.
